Welcome to all the new members who joined our group during this last week.
I really did not make allowances in the product launch date for family illnesses and sickness, or credit card fraud. They have all struck this last week, and I am still fighting a fairly nasty bout of gastritis. The new product has been delayed yet again until sometime in January. As I promised you will get the first look at it here.

I have received several requests to clarify how to find a niche market, so, today's article is about this general subject.

A short break for this weeks sponsor.

This week's Article
Title - Start Your Internet Business by Finding a Niche

Everywhere you go online, you hear the same thing - You must find a niche for your business. If you are new to Internet Marketing, this is advice you will do well to pay heed to.
Every day thousands more people come online in search of wealth. Many jump right into the markets that are already completely saturated and then wonder why they are not making any money.

Given unlimited time, money and patience, they might succeed. For those that do not have unlimited supplies of these precious resources, aiming for a smaller niche market can be a much smarter way to start your online business.

So just what is a niche?   -  If you want the long answer, you can buy any one of the thousands of e-books being sold online about niche markets - or - you can go to a dictionary and see what definition of niche it gives. But the short answer is that niche simply means distinct or individual.

Everyone and their mother wants to start a business focusing on Internet Marketing. This is how the big guns are making all their money, so it must be the way to go. That is the problem. The market is totally saturated with people who have years of experience in this area. A new person trying to compete in such a broad market does not have much chance of success.

On About.com, Susan Ward defines Internet Marketing as "the strategies that are used to market a product or service online, marketing strategies that include search engine optimization and search engine submission, copy writing that encourages site visitors to take action, web site design strategies, online promotions, reciprocal linking, and email marketing". A new person coming online to start a business has little chance of knowing enough about all the above areas to be able to compete in this market.

So how is a new person to have any chance at success? -

Just from the above definition you can come up with the following pieces or niches:

• Marketing
• Search Engine Optimization
• Copy writing
• Web Site Design
• Promotion
• Linking
• Email Marketing

Even if you are lucky and are extremely experienced already in one of the above niches, you will still have a lot of competition in such broad niches. This may be what you decide to do in the end, but at least be willing to explore niches within the broader areas. You may find a niche you are much better suited to.

When it comes to finding a niche market, the best resource available online is Wordtracker. You can find pieces of this program on different sites and software programs but Wordtracker brings everything together in one place for those trying to find a good niche to go into.
Using Wordtracker is a breeze. If you want to break Internet Marketing down to many more niche markets, just type in Internet Marketing and look at all the ideas that pop up. Each of these can become keywords that you decide you want to focus your niche on. Or you can pop in those keywords and keep defining your niche.

There are probably thousands of different keyword evaluation products available on the Internet, but Wordtracker is still the best all round keyword analyzing service that allows you to dig down into keywords and keyword phrases to find what you need. Using Wordtracker, what you will end up with is a list of niche keywords that you can focus your Internet business on. Having a smaller niche will give you a much better shot at being successful then trying to build a site around a broad topic like Internet Marketing.

Remember, success in any business always comes back to supplying a product that the public has a demand for and that the market has room for. Find the right niche and you are on the right path.

I hope that this week's issue was of interest to you, and maybe you found something that would be helpful in your own business. If so, I would appreciate any feedback you may have so that I can align future content to better suit your needs. Send them to newsletter@newbieshelp.com

Sincerely,
Derek Jones
Newbies Help - Editor

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